TRANSMEDIA

In recent years, there has been a considerable discussion of transmedia, a term that has become trendy for filmmakers, producers, scholars and people linked to the audiovisual sector. Although there are several different and acceptable definitions and approaches, it is a diverse and multifaceted field, its concept is used indiscriminately more as an ornament in […]

Understanding and Dimensioning Transmedia Storytelling Read More »

By: Gabriel E. Levy B. Thanks to the consolidation of the Internet and the so-called information society, millions of digital media, content platforms, web portals and blogs have emerged in the world in the last two decades, causing an oversupply of information, news and content [1]. The same pace at which digital communication projects are

Monetization of Digital Content: The Greatest Possible Challenge Read More »