Alvin Toffler

In less than three decades the world changed substantially; concepts such as artificial intelligence, big data, telework, cryptocurrencies, globalization, prosumo and many others are terms native to contemporaneity. However, a number of 20th century writers, journalists and academics anticipated the times and predicted the overwhelming digital present that surrounds us. Who are the three visionaries […]

The three visionaries of the last century who shaped the digital present Read More »

The consolidation of prosumption and the growth of social media allowed the emergence of the cultural phenomenon of Influencers: people who, due to the number of followers in the networks and their ability to impact their audiences, monetize publications and content, reaching a lucrative business model, which, although it has been consolidated globally, several studies

The Rise and Fall of the Influencer Phenomenon Read More »